Let’s take a look at how the fashion industry is embracing important issues such as spotlighting diversity and inclusion. From runway shows to advertising campaigns. The fashion world is finally waking up to the fact that diversity and inclusion aren’t just words - they’re a necessity!
Breaking the Mold
For too long, the fashion industry has been stuck in a rut when it comes to beauty standards. Focusing on being tall, skinny and mostly white, it’s time to celebrate beauty in ALL forms. From different body shapes to various skin tones, diversity is what makes the world so interesting, so let’s embrace our differences! A great example of embracing different body shapes was Good American’s seasonal campaigning in 2023, including women of all ethnicities and sizes, ranging from 0 - 24.
Opportunities in the Digital Age
Social media has been a big game-changer when it comes to pushing diversity and inclusion in fashion. Influencers and bloggers such as Stephanie Yeboah are using their platform to call out brands that aren’t representing everyone, and it’s working! Brands are finally starting to realise that if they want to stay relevant, they need to embrace diversity.
Social Responsibility
Brands, listen up - consumers aren’t just buying clothes anymore. They’re buying into your values. People want to support brands that stand for something more than just the latest trends. From casting diverse models to featuring inclusive sizing, there are so many ways to show your social responsibility. Not only is it the right thing to do - it’s good for the business too.
Shaping the Future
If we want to keep pushing for diversity and inclusion, we need to start from the bottom. That means integrating these values into fashion education programmes and providing opportunities for underrepresented groups. Let’s empower the next generation of designers, stylists and industry professionals to make a difference and create a more inclusive future for fashion.
Keep Pushing
The fashion world is finally starting to wake up to the importance of diversity and inclusion. There’s still a long way to go so let’s keep shining the spotlight on these issues, pushing for change and celebrating diversity. After all, fashion is about expressing yourself.
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